Advertising online is a powerful tool for converting and essential to your marketing arsenal. It is one of the fastest ways to drive your target market directly to you.
As a certified Google AdWords Company, our team builds cost-effective, highly-converting and attractive digital campaigns. We leverage search engines, advertisements, social media channels and networks to drive conversions.
Pay-per-click Campaign Management
The Demmi Group works closely with you to establish goals for your PPC campaigns. Our team carefully designs a custom campaign strategy based your online goals, maximizing your return on your investment and building scalable campaigns to increase your brand value and click through. We begin by analyzing your keywords and aligning creative campaigns. We develop compelling ad copy for titles and descriptions. We strategically target ad placement and bid amounts. We constantly monitor the PPC campaigns and adjust bids and placement to increase your quality score. We track landing pages, conversions, cost and performance trends to maximize your budget. Each month we provide you with an assessment and analysis, along with recommendations and reports.
Search Engine Management - SEM & Search Engine Optimization
Search Engine Optimization is one of the most crucial aspects of your online marketing strategy next to developing a quality website. It can be used for branding, generating leads and signups or improving your direct sales efforts. Our SEO team works with each client to identify their specific goals and builds a strategy around that to increase online visibility, traffic or conversions. We analyze keywords, content, links and website for relevance and authority. We then deliver creative ways to achieve and improve overall engagement.
Social Media Advertising
Social Media Advertising can help build your network across many social hubs online, as well as be an effective selling, lead generation, or brand-building tool. Our team has spoken at social media conferences and has the knowledge to help you create unique and effective campaigns. Social Media Advertising is about reaching the right prospects at the right time—and it’s not for every brand. We’ll assess the opportunities in your market and current campaigns to strategize which social channels, Facebook, Twitter, LinkedIn, YouTube, Google +, or others, drive the most return on investment. We manage the entire campaign, advertisements, ad copy and manage budget.
The goal is to help you understand and reach your goals.